When you write a thousand words about association membership every week, you pick up a thing or two. As I hand the keys over to our new senior editor, here are the thoughts and ideas I’ll take with me. In 2012, when we plotted out the new Associations Now website and its slate of weekly blogs, I clearly remember my first thought when I was assigned the Membership Blog:
What the heck am I going to say about association membership every week?
My colleague Ernie Smith got the Technology Blog, a topic where something new and shiny pops up seemingly every day. Membership, by comparison, is not a new concept, or at least not a rapidly evolving one. Whatever membership lacks in pace of change it makes up for in foundational importance to our profession. Thankfully, though, I found my worry to be misplaced. Whatever membership lacks in pace of change it makes up for in foundational importance to our profession. Which means association people have a lot of interesting things to say about membership models, strategy, and methods, and—luckily for us—people want to read about it, too.
Today marks my final post for the Associations Now Membership Blog. New Senior Editor Tim Ebner will soon pick up where I leave off. To all of you who have read, shared, commented, and offered your ideas, thank you. I am quite grateful, and I hope you’ll continue to engage here as Tim takes the reins. This blog is a product of the association community, and your involvement makes it shine.
So, for post number 206, I’ll leave you with what I’ve learned. No deep dives today (hit the archive for that), but rather just some short thoughts and conclusions I’ve reached over four-plus years of listening and talking to a lot of really smart association people. Thanks again for reading. Enjoy.