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Chapters: Are They Worth the Effort?

Associations will learn how to monetize the value of their geographic chapters and establish a more rational basis for the allocation of resources to support those chapters with the use of this ROI calculation template.

July 12 @ 12:00 pm - 1:00 pm EDT
Knowledge Bank > Events > Chapters: Are They Worth the Effort?
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Date:
July 12
Time:
12:00 pm - 1:00 pm
Event Category:
Event Tags:
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The 2016 Chapter Benchmarking Study published by Mariner Management addressed many questions about the structure and operations of geographic chapters, but one question remained unanswered, “How do we determine the appropriate budget for chapter support?” In response, a follow-up project was initiated with a number of associations who participated in the benchmarking study to develop an ROI calculation template by which associations could monetize the value of geographic chapters and establish a more rational basis for the allocation of resources to support those chapters.

In this webinar, you’ll receive the latest road tested version of the new template to create a preliminary valuation of your chapters.

  • Learn new tools and techniques to assess the ROI for chapters.
  • Identify value points generated by chapters and assess the quality of and monetize those value points.
  • Make effective decisions on chapter programs and budgets.
  • Understand how to apply strategic importance of accurate valuation.