How do you get your entire association on the same page? Overcome obstacles? Utilize the franchise model?
Kyle will take you step-by-step to show how to make local components work for you. In this deck, we discuss how technology and component / chapter restructuring might be a plausible solution for you if your association is facing a challenge with governance or process (or both). View Slides >>
Why are you here? Local autonomy creates marketing nightmares with inconsistent messaging. I have no visibility into our member data? Poor communication with local components = lost revenue. Volunteers are impossible to work with at local level. No one will take a risk to try something new.
Keys to Success
- Cadence of communication
- Technology partners
- White Knights (people)
Challenges are typically rooted in the structure of the organization:
- Chapter Responsibility: Too much responsibility is placed on the chapters and volunteers
- Limited Effectiveness: Chapters reporting limited effectiveness in delivering professional development, member engagement or member retention
- Uniqueness Between Chapters: Uniqueness between chapters and finding methods, policies and bylaws that work for all chapters
- Each Chapter is Different: Each chapter has different volunteer roles and business models