Guest Author: Molly Talbert, Higher Logic
Volunteer work is critical to your association. Not only does it supplement your staff’s daily workload, it deepens member relations to the organization and offers the chance to build new skills. But how do you get members to start volunteering? Although you know the benefits of volunteer work—both for the association and for the members—it can be hard to convince a person who’s never volunteered to start.
The way a volunteer program is designed can impact whether people want to volunteer. If potential volunteers only see large projects or term-based volunteer opportunities, you miss out on a large swath of people who are interested in volunteering but don’t have the time for long-term assignments.
Here are four tips for designing a volunteer program that will entice your members to start volunteering—and continue coming back.