Improve Chapters Through Engagement, Support, and Trust

For associations working with regional chapters, figuring out how to effectively manage and support local leadership can be tricky. read how the National Strength and Conditioning Association made to build a better working relationship with its state and regional volunteer network—and reap better results.
Improve Chapters Through Engagement, Support, and Trust

Guest Author:  J. Scott Douglas

For associations working with regional chapters, figuring out how to effectively manage and support local leadership can be tricky. Here are some changes that the National Strength and Conditioning Association made to build a better working relationship with its state and regional volunteer network—and reap better results.

The National Strength and Conditioning Association (NSCA) began nearly 40 years ago as a group of strength coaches who came together for camaraderie and to share best practices. Fast-forward to today: We have state and Canadian province directors across nine regions and host nearly four dozen events each year run nearly completely by volunteers.

This geographic reach poses a challenge: keeping a large pool of volunteer leaders working in the same direction while protecting the integrity of NSCA’s brand and increasing accountability. After all, volunteers at the local level are our ambassadors to both existing and potential members.

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