Guest Post: Carol Blattau, Mariner Management
That question is an ongoing conversation between associations and their chapters that is often complicated by differing state restrictions and the comfort levels of members regarding in-person events, leaving associations with no clear answers. To go fully in-person could alienate those that still feel uncomfortable while staying fully virtual risks further diminishing those vital personal connections that only face-to-face encounters can provide. And a hybrid event presents a whole new level of challenges.
So what’s an association to do?
In our March 23 webinar, we explored the possibilities for 2021 (and maybe beyond!) looking at important factors to consider when deciding on how to conduct future events. Should chapters plan on in-person events and meetings this year? Can chapters provide a safe experience and will members be ready? Is a hybrid model a viable option?
To answer these questions, we tapped into event experts Aaron Wolowiec, CAE, CMP CEO of Event Garde along with Peter Houstle of Mariner Management for their take making the right event decisions.
Listen here to the full webinar and see below for a quick recap.
Should chapters plan on in-person events and meetings this year?
With some states fully opening up, the instinct is to go back to in-person events by this summer. Hold on though and consider these factors:
- When will your chapters’ members get access to the vaccine?
- How do they feel about returning to in-person events?
- What is the venue’s safety protocol?