Guest Author: Callie Walker, MemberClicks
In the last installment of our series, we taught you how to attract younger members to your association, which is great!
But, what should you do once younger members have joined your association?
Don’t worry, we won’t leave you in the dark to welcome these members to your association all on your own. You need the best advice in order to create the ideal new member onboarding experience for everyone involved.
If members are the lifeblood for associations, then new members are the backbone. They support your membership and bring a breath of fresh air into your association. So, you need to make sure you provide them with a proper onboarding service.
In our second installment of our Membership Monday series, we’re going to focus on the dos and don’ts of any association’s new member onboarding process.
Let’s dive right in and see how you can create success for your new members!
DO Provide a new member welcome packet
With every new membership, a new member welcome packet is a must. Why is this? Well, you never want your new members to be confused about your association, their member benefits, or other aspects that could affect their member experience. So, providing new members with a packet that includes any information they could be searching for can combat their confusion.
But, what’s the best way to make sure your new member packet is the perfect welcoming gift?