Launching a chapter network has helped PEN America recruit new members and reinvent opportunities for member engagement at the local level.
Our onboarding resources share the dos and don'ts for any association going through a new onboarding process to help your new members succeed.
Some fresh marketing techniques might help increase your member acquisition rate. Here are three approaches to test with prospects.
If your onboarding program needs a shot of energy, consider these small tweaks to make the welcome feel more personal and relevant.
Members communicate, research, network, learn, and interact with customers online. Joining a virtual community or chapter is the natural thing to do.
The first few months after they join your association, a new member is evaluating whether they made the right choice. Has membership met their expectations?
Survey says member renewal rates increase from 62 percent to 68 percent after the implementation of a new member onboarding (engagement) plan. See why.
At the 2018 CEX Conference, we worked with CXPA in Focus 1 to explore member journey mapping and how to optimize national and chapters.
Who are the membership experts at your association? Chapter are expected to know. Give them the boost they need by providing member recruitment training.
Your chapter leaders can’t give enough attention to their organization’s digital presence, particularly their website and email marketing. Here's a few tools to help ease the membership recruitment process.
When it comes to member recruitment, chapter intentions are good, but execution? Not much. We share ideas for member recruitment resources and strategies.