Guest Post: Manifest, Associations Now
Not every type of remote engagement has to look like a videoconference. When you’re trying to reach your members in today’s largely virtual environment, clever content deployments are key to keeping audiences’ attention.
A year ago, when offices started closing and people began to rely on digital conferencing platforms, we were often just happy to see one another through a video chat.
But that novelty has worn thin over time, and reaching members through apps like Zoom, or through video meetups, can only take you so far.
Plus, there’s the constant risk of Zoom fatigue—something that Stanford researchers recently identified as a common issue caused by continuous eye contact and high cognitive load, among other factors.