Digital marketing tools make it easier to test out a member recruitment campaign in real time. AOA pilots several marketing tactics with chapters.
Looking for articles created exclusively for associations with chapters? Billhighway has built a library of articles that focus on topics from chapter awards to ROI and dashboards.
We are fond of replacing "best" with "effective". Maybe though we need to go another step. Could we provide a tool using why or how?
The 2019 State of Community Management report reveals that communities are transforming organizations in fascinating (and profitable) ways.
As technology becomes better at removing the distance between people globally, will more chapters morph into special interest groups?
Chapters can play a key role in membership and revenue growth for your association: reach new audiences, provide community, and nail retention.
You don't need Lady Gaga on stage to glam up your chapter awards. Think about livestreaming the awards presentation, interviewing chapters for a case study.