Digital marketing tools make it easier to test out a member recruitment campaign in real time. AOA pilots several marketing tactics with chapters.
Associations
Billhighway has built a library full of articles, webinars, templates, and more created exclusively for associations with components (chapters, sections, states, and affiliates).
We are fond of replacing "best" with "effective". Maybe though we need to go another step. Could we provide a tool using why or how?
The 2019 State of Community Management report reveals that communities are transforming organizations in fascinating (and profitable) ways.
The decision to close a chapter can be extremely difficult to make. Associations should consider these key indicators when deciding to close a chapter.
Check out this webinar where we share tools and tips for creating benchmarking dashboards that give input to your chapters and staff.
As technology becomes better at removing the distance between people globally, will more chapters morph into special interest groups?
Email and telephone “spoofing” scams, which mimic a legitimate person or business, are on the rise. Often these attacks target online member directories.
The Institute of Management Accountants uses microsites that chapter volunteers manage to drive online member engagement.
Chapters can play a key role in membership and revenue growth for your association: reach new audiences, provide community, and nail retention.
Chapters don’t always have to be about serving members in the same local community or state. At NIGP virtual chapters connect members globally.