Slack was already popular in the designer community so many of AIGA’s members (and prospects) were already using it. It was an appealing choice because users can set up Slack channels for popular topics or geographic areas (chapters).
Users can use Slack to send messages to a group or to an individual—and can easily search for items in those conversation threads. They can also choose the type and frequency of notifications they want to receive. Plus, Slack integrates with dozens of applications that designers use at work and home.